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Technicolour Beat

This project required students to pick a song of their choice and to use experimental type to convey the song for the vinyl cover. The song I chose was "Technicolour Beat" by Oh Wonder. It is electric and slow and is about savouring the moment.

Process

I thought of the idea of using a scanner to help show this idea of drooping and stretching as a representation of savouring the moment or moving in slow motion. But I thought using black text was too dark for the song. 

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Another experiment I did was having cut-out letters and projecting them on the wall with a colourful filter. Doing this alone wasn't enough to convey the song so I decided to print these letters and scan them.